What do people need to see in just a few seconds to get them to your shelter to adopt?
Great Photos! Full body, Cute face close up, no distracting 'shelter stuff' in the background,
A Name - So they can inquire specify (but have your staff prepared to offer similar animals too)
Shelter Branding on every slide:
Your LOGO and Shelter info: Hours, location, phone
QR Code: If you don't have one, we can make one. This allows people to use their smart phones to scan the code onscreen which links to your website.
Your Events and/or "Adopt a _____ Month" slides
We also give sponsor slides to Photographers & Host sites! Great incentive for them to get us professional looking shots - especially for holidays... and for great places to host our TV for the show and get our adoptables into the public eye!
It's hard to get a definitive answer on the 'specs' for photos that will work on a show. The main thing is, the quality needs to be high enough so that when that pooch's face is blown up to 24" x 24" or more, it doesn't get grainy (or have boogers in his eyes!).
Most photographers aim for
at least 300 DPI
Image size: a least 1200x 1200 pixels
Even simply selecting
Highest Quality/Resolution on volunteers camera phones seems to work!
If you don't have a professional taking pictures, there are lots of great tips online - here's one https://www.petfinder.com/animal-shelters-and-rescues/volunteering-with-dogs/adoptable-pet-photo-tips/
Also, please make the animals name a part of the photo name! There are lots of way to send us the photos, email subject line is the pets name with 2 or three shots of the one animal works great.
AND - please do NOT crop the photos tightly- in fact, if you have a good background - free of clutter - shots like the one at the top of this page are great to add color and make the show look really great.
Logos & Event Images
Again, we're not photo/pixel experts, but we do want the show to look great.
Our DAS logo (info in the image above) only has 72pixel/inch but the image size is HUGE!
And, it looks good in the show.
Same for any Event graphics.
Please request HighRes images (.PNG images with transparent backgrounds are best) from the professional who creates them for your organization.
Of course, some animals get adopted quickly, and others are around for more than a couple of weeks. When we're updating your slideshow we can keep the pets that are still at the shelter on the show and replace the adopted ones with your new intakes.
Please keep track of who you sent photos of for the previous show and let us know who was adopted (yay!) and we will take them out of the show. We will then add your new photos.
We aim for 20-30 adoptables per show, updated every 2 weeks.
Even if your organization adopts out pets more quickly than that, having even an 'outdated' show running, creates great public awareness of the need for more adopters and advertising of your organization!
Key to this is having your frontline staff trained to invite your potential adopter to come see other pets as well- wether or not the 'one' they want is adopted!